Football Australia and Allianz Australia announce multi-year partnership

23 July 2024

Football Australia and Allianz Australia (Allianz) are thrilled to announce a new multi-year partnership, with Allianz becoming the Official Insurance Partner of Football Australia and the National Teams, including the Subway Socceroos, Matildas, Youth Teams, CommBank Pararoos, and CommBank ParaMatildas. This partnership represents a significant investment into the ongoing growth and development of Australian football.

Globally, Allianz has a history of supporting football, stadiums, and other major sporting initiatives. This partnership underscores Allianz’s commitment to supporting the community, and promoting social inclusion through sport, aligning with Football Australia’s values and vision.

James Johnson, CEO of Football Australia, commented on the partnership; "We are delighted to welcome Allianz to the growing Football Australia family. Their commitment to inclusivity and community empowerment mirrors our own values and vision for football in Australia. This partnership will not only provide crucial support for our national teams but also inspire the next generation of Australian talent. We look forward to a successful and collaborative partnership.

"Allianz joins a suite of other commercial partners who have partnered with Football Australia over the last four years. We are delighted to add another global brand to our network of strong partnerships, further enhancing our ability to grow the game and support our teams."

Richard Feledy, Managing Director of Allianz Australia, said; "We are thrilled to announce our partnership with Football Australia, further highlighting our global commitment to sport and the incredible value it brings to the communities in which we operate. This partnership is a natural fit for us, given Allianz's global family of stadiums and our commitment to football internationally. We believe sport promotes diversity, supports mental and physical health, and fosters a sense of unity and belonging. Through this partnership with Football Australia, we hope to inspire future generations of footballers."

This partnership will see Allianz's logo featured on the training and off-field apparel of the Subway Socceroos, Matildas, CommBank ParaMatildas, and CommBank Pararoos teams.

Key Highlights of the Partnership:

  • Official Insurance Partner: Allianz Australia will be the Official Insurance Partner of Football Australia and its National Teams.
  • Major Branded Assets: Allianz Australia will have logo branding on the back of the training and off-field apparel.
  • Support for Para-athletes: Allianz Australia continues its strong support for para-athletes as the Official Partner of the CommBank ParaMatildas and CommBank Pararoos.
  • Global and Local Presence: The partnership builds on Allianz Australia’s rich history in football globally, including partnerships with Bayern FC, and Allianz Stadium (Sydney Football Stadium). Since 2021, Football Australia’s National Teams have played 39 nations across 16 countries on four continents.
  • Inclusive, Diverse, and Accessible: Football represents over 200 cultures, spanning 2,300 grassroots clubs across Australia (Source: Cultural Pulse). This diverse cultural tapestry not only enriches the sport but also fosters a welcoming and supportive environment for players, fans, and communities. Football Australia's initiatives and programs are designed to break down barriers, ensure equal opportunities, and empower individuals from all backgrounds to participate and thrive in the sport. This partnership with Allianz further strengthens our mission to create an inclusive and diverse sporting landscape that is accessible to everyone, everywhere.
  • Empowering Individuals and Communities: Football is the number one sport for Culturally and Linguistically Diverse in Australia (Source: Cultural Pulse).

The announcement of this partnership sets the stage for a major Allianz Australia Paris 2024™ marketing campaign, which will launch prior to the Matildas' opening match at the Olympic Games on 25 July.

For any media enquiries, journalists can contact our Media team.
Allianz Australia has been securing the future of our customers in Australia since 1914. We deliver a wide range of personal and commercial insurance products and services to more than 4 million policyholders. We also provide support for workers' compensation insurance to around 25% of the top 200 ASX companies, making us one of the leading workers' compensation insurers in Australia.

Allianz Australia Limited is a wholly owned subsidiary of the worldwide Allianz Group. The Allianz Group is one of the world's leading insurers and asset managers with corporate customers in more than 70 countries. Allianz customers benefit from a broad range of personal and corporate insurance services, ranging from property, life, and health insurance to assistance services, credit insurance and global business insurance. Thanks to our systematic integration of ecological and social criteria in our business processes and investment decisions, we are among the leaders in the insurance industry in the Dow Jones Sustainability Index.
This article has been prepared by Allianz Australia Insurance Limited ABN 15 000 122 850 AFSL234708 (“Allianz”). In some cases, information has been provided to us by third parties and while that information is believed to be accurate and reliable, its accuracy is not guaranteed in any way.

Any opinions expressed constitute our views at the time of issue and are subject to change. Neither Allianz, nor its employees or directors give any warranty of accuracy or accept responsibility for any loss or liability incurred by you in respect of any error, omission or misrepresentation in this article.
Allianz acknowledges Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the lands on which we live and work across Australia. We pay our respect to First Nations Elders past and present.



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